Content Strategy for the Web. Kristina Halvorson

Content Strategy for the Web

ISBN: 0321620062,9780321620064 | 135 pages | 4 Mb

Download Content Strategy for the Web

Content Strategy for the Web Kristina Halvorson
Publisher: New Riders Press

Content strategy can be tough if your product or service is not sexy but it is a must for your SEO development. It's too limiting to constrain content strategy to the domain of web communications only. Content post panda update is nearly king then? Job Content Manager URHOU13-06 - Houston Texas Position Overview The Content Manager is responsible for the implementation of the local stations' content strategy on their online and mobile platforms maintaining brand cohesiveness as well as. If Steve Jobs was the unofficial face of technology, then Kristina Halvorson is the undisputed leader of content strategy. Struggling with your content strategy for the web? The sans-strategic world lacks a great deal. Heute möchte ich die Aufmerksamkeit auf ein Buch lenken, das bei mir neulich wieder auf dem Schreibtisch lag: Kristina Halvorson's Content Strategy for the Web. Online, you build it and it's entirely possible that no-one will ever know, let. Finding yourself wishing you'd read a book a few years earlier often indicates how useful it could be to your work, your life, your knowledge. In charge of the daily update of the web sites, the Content Manager will also oversee the stations' social media strategy, including communicating accurately with listeners to secure brand integrity. For the sake of future proofing and business agility, marketers should develop content strategy independent of any specific medium. This quick post leads to a resource which gives 3 simple solutions that you can use right away. This ain't no Field of Dreams,” one of our clients recently observed.